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David Newman
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Keynote Speaker

Finding The Right
Keynote Speaker

The following questions face every meeting planner tasked to secure the right speaker for their key event. Your current challenge? A big event is on the horizon and you’re in charge of speakers. You wonder… how were the last speakers? Did they bring the house down or clear the room? How much time did you invest in searching for them? And the end result…could the speakers have been better at educating? Inspiring? Entertaining?

What Types of
Keynote Speakers
Are Out There?

Keynoters
Trainers
Workshop leaders
Facilitators
Emcees
Celebrities, athletes
Industry experts – “Professionals who speak”

What Issues Are Involved With The Speaker Selection?

Substance

Topic
Message
Length of presentation
Speaker cost
Travel costs
Authenticity
Track record within the industry
Current/Updated solutions
Added value/Going deeper

Style/“Fit”

Style vs. content vs. entertainment value
Celebrity value
Customization of the message
Versatility/Flexibility

What Are Some Sources To Find
Keynote Speakers?

Personal experience
Recommendations/referrals
Speakers Bureaus
The Internet
National Speakers Association
Convention & Visitors Bureaus

What Information Is Available To Review
Motivational Speakers?

Websites (many with streaming video)
Printed materials
Audio tapes
Video tapes
Testimonial letters
References
Showcases

What Is Involved With Managing
The Process?

Single point of contact
Pre-program questionnaires
Interviews with the speaker
Handling the speaker for maximum results

What Are Some “Hot Topics/Trends”?

Performance/Productivity Improvement
Sales Effectiveness
Leadership
Integrity
Managing Change
Workforce/Staffing
Balanced Living
Competition
MOTIVATION & HUMOR CONTINUE TO BE “MUSTS” IN
MOST PRESENTATIONS

What Are Some Cost Controls To Help
Maximize Budgets?

Travel Guidelines
Audiovisual
On-site expenses
Multiple Presentations
Multi-Date Discounts
Co-Marketing Agreements

What About Contractual Agreements?
Signing On The Dotted Line…

Agreements
Cancellation issues
Deposits and payments
Bureau commissions
Product sales
Books, signings and mass purchases
Attendance at receptions and other events

If you need a “high voltage” content-rich speaker on the topics of sales or leadership, I invite you to apply for a complimentary consultation to explore if David Newman is a great fit for your audience, your goals, and your organization’s desired business outcomes. You'll probably learn a lot just from the form, and if it feels appropriate, we'll go ahead and set up a chat to explore your goals.

Complimentary Speaker Consultation Form

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